More businesses are turning to virtual PBX systems today than ever before, from the largest Fortune 500 companies to the smallest startup. According to a study from Eastern Management Group conducted in 2012, nearly 70 percent of all hosted and cloud PBX systems around the world were purchased by small and medium-sized businesses, with systems that are comprised of 30 phones or less. This research was conducted over a two-year period and involved more than 16,000 service providers and IT managers. It is astounding how much Hosted PBX Services enhance customer loyalty.
The research indicated that the United States and Canada were where the majority of hosted and cloud PBXs were sold in 2012, but researchers predict this will slightly taper off in the coming years as other regions around the globe increase their usage.
“The market may grow unabated provided service providers have capital to add hosted and cloud PBXs,” wrote John Malone, CEO of Eastern Management Group, in a recent Unified Communications Strategies article. “But service provider speed bumps along the way are ROI compared to alternative uses of capital; offering the right features; focusing on the SMB not just the enterprise; and making certain that offering hosted and cloud is not perceived as a necessary evil to the service provider.”
Preparing the business for VoIP
PCWorld‘s Brad Chacos detailed how it is generally a good idea to invest in the latest VoIP solutions, but advised that a company needs to be as prepared as possible when they begin the process of securing a virtual system. Business decision makers who have all the relevant knowledge when it comes to the latest trends and technology should be well-equipped to successfully add VoIP solutions to business communications.
As Chacos noted, a strong and reliable internet connection is one of the most important requirements when making sure a company is prepared to implement VoIP solutions. A high-speed connection within an office setting should set up businesses for success.
Using virtual private branch exchange services to grow the business
When it comes to making a small business look and act like a big corporation, customer service is an integral part of the equation. People are increasingly relying on user reviews of products and services in order to inform their purchases. To ensure the customer is always satisfied and your business receives consistently positive reviews, virtual PBX systems is a simple solution.
In an article for DWUser, contributor Nathan Rohler noted that clients value quick responses and availability, making great customer service a great way to boost a business over its competitors.
“Prompt communication before the sale is especially critical in building confidence and strengthening your professional reputation,” Rohler wrote. “If you give a quick, professional response before they’ve spent money with you, they’ll be confident that you’ll be there to help after the contract starts of the purchase is made.”
AccessDirect’s hosted PBX system provides businesses with features and tools to effectively enhance customer service and solidify customer loyalty.